They say there is a time for everything under the sun. A few years ago, the Pennsylvania Lottery phased out Gus, the groundhog character it used in promotions, with Penny. Penny was a perky spokesman for the lottery, and was played by a red- headed actress. Now, according to the Pennsylvania Lottery, it is time for Penny to go as well.
Lottery officials claim that their Penny character was never popular with their players. Instead the lottery now plans to start a marketing campaign that focuses on one of the beneficiaries of lottery funds – the senior citizens. They want to showcase how healthy and active seniors contribute to society.
Penny’s retirement does not mean a resurrection of their previous mascot Gus. He has been permanently retired as well.